HeroForge Fall 2026 Retreat

BUILD YOUR AI STAFF

Your first AI Team, running on your Genesis Brain.

Four days in Miami to hire your AI staff, put them on your Genesis Brain, and hand one whole job to an AI Team that runs it end to end. Physicians and anyone who handles patient data build theirs on infrastructure that can legally hold it. You leave with a team that works and a plan for the next one.

Reserve Your Seat

From One AI Employee to Your First AI Team

Most people who use AI every day are at rung 1. A chat you have to keep feeding, the whole story every time. Genesis Coaching and the bootcamp take you to rung 2: a named AI Employee that knows your world and delivers work you can send as-is. This retreat is rung 3. Several AI Employees run one job end to end, and running the steps leaves your hands.

AI Employee

One hire that knows your world. Your Copywriter writes in your voice because she read your Handbook. Your Strategist knows your offers. Your Ads Specialist knows your compliance rules. Each one delivers work you can send. You are still the one carrying the work between them.

AI Team

Several AI Employees run one job end to end. You give one instruction. The Strategist picks the angle, the Copywriter drafts, the Ads Specialist reviews, the Copywriter finalizes. A team lead hands off each step, checks the work, and stops for your say-so before anything goes out. Running the steps just left your hands.

Rungs 1 and 2 are about how good one hire is. Rungs 3 to 6 are about how many of them work together. You cannot skip the first two, because a team of assistants is just a bigger mess.
RungNameWhat just left your hands
1AI AssistantDoing the task yourself
2AI EmployeeExplaining yourself every time
3AI TeamRunning the steps. This retreat.
4AI DepartmentAssigning the work
5AI CompanyChecking the work against your standard
6AI EmpireDeciding what to change

What You Will Build

Four things, in this order. Each one depends on the one before it.

Your Genesis Brain, current and connected

Everything your business knows, searchable by meaning in milliseconds. Documents, transcripts, financials, the knowledge in your head. Intro Day builds it from your files. The Main Event connects your staff to it. Your Handbook tells a hire who you are. Your Brain gives it everything else.

Your AI staff, named and onboarded

Three to five named AI Employees for one job you actually run every week. Each one interviews you, reads your Handbook, and gets trained on real work until you send its output without touching it. You name them. They stay.

Your first AI Team, with a team lead

One job, written down as a Playbook: the steps, who does each one, what each reads and writes, and where you sign off. A team lead that runs it: hands off each step, checks the work, and brings you in only when your say-so is needed. You run it once, end to end, from a single instruction, in the room, with the HeroForge team beside you.

The HIPAA track

For physicians and anyone who handles protected health information (PHI). Where PHI can go and where it can never go. How to put your staff on infrastructure covered by a Business Associate Agreement (BAA), the contract that lets a vendor handle patient data under HIPAA. The one rule that prevents most real mistakes: nothing real gets typed until you have confirmed, out loud, which workspace you are in. In the room you work on synthetic and de-identified data only. This is not legal advice. Your attorney or compliance officer signs off on your setup.

Miami in November

Bay Point • Biscayne Bay • South Beach • Wynwood

South Beach, Miami, at sunrise with a lifeguard tower and calm turquoise water

South Beach

Warm water, wide sand, the lifeguard towers. Morning yoga here, and Saturday afternoon off.

The Miami skyline seen from a boat on Biscayne Bay in late afternoon light

The Skyline from the Water

Friday afternoon on Biscayne Bay. The city looks different from a boat.

A colorful mural at Wynwood Walls in Miami with visitors walking past

Wynwood Walls

Saturday evening among the murals, then dinner in Wynwood.

A bright workroom with a long table and laptops, with the bay visible through the window

The Workroom

Bay Point, on Biscayne Bay. Bright, quiet, one big table, fast wifi. Where the building happens.

An outdoor group dinner at dusk under string lights

Dinners

Group dinners every night of the Main Event, outdoors when the weather allows.

What You Will Experience

1

Intro Day (Thursday, November 19)

Optional add-on. Required if you are not in Genesis Coaching and have not been to a prior retreat. 10am to 5pm.

  • Genesis fundamentals and tools, step by step
  • Build your Genesis Brain from your own files
  • Hire and onboard your first AI Employee
  • Train it on one real job until you send the output as-is
  • Personalized support at your table
  • Lunch included. The Main Event welcome dinner follows at 6pm
  • Arrive Wednesday, November 18
2

The Main Event (Thursday evening to Sunday morning)

Three days to hire your AI staff, put them on your Brain, and run one job through your first AI Team.

  • Two morning sessions, two hands-on workshops, one closing showcase
  • The HIPAA track for anyone who handles patient data
  • The HeroForge team at your table the whole time
  • A boat on the bay, the beach, morning yoga, Wynwood Walls
  • All meals and activities included
  • Accommodations on your own. Three hotels we recommend are below
3

Hackerspace (Sunday 10am to Monday 6pm)

Optional add-on. Two days to take your team from working to Senior, and start the second job.

  • Dedicated workspace with peers
  • HeroForge team technical support on hand
  • Put your team on a schedule so it starts without you
  • Start job two
  • Final showcase Monday afternoon
  • All meals included

Sunday evening: Agentics Foundation, South Florida Chapter

The Agentics Foundation is the open community behind much of the stack Genesis runs on. Its South Florida chapter meets at the retreat on Sunday, November 22 at 6pm. Open to every retreat attendee at no charge, whether or not you are staying for the Hackerspace.

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Off the Laptop

Every activity is included and every one is optional.

Who This Is For

HeroForge Mastermind Pro members and Genesis Coaching clients who own at least one working AI hire, or who take the Intro Day to get there. Business owners who are tired of carrying the work between their hires. Physicians who want their staff on infrastructure that can hold patient data.

You do not need to be technical. You need to be willing to follow steps. Everything in the room is copy-paste ready and the HeroForge team is at your table.

What to bring

  • A laptop with a modern browser, and its charger
  • The business files your Brain does not have yet
  • A Claude Max account. Pro and Team accounts are not enough for Genesis
  • A swimsuit, sunscreen, and shoes you can walk Wynwood in
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Investment

Programming, meals and activities included. Accommodations are not.

Main Event (Thursday, November 19 at 6pm to Sunday, November 22 at 10am)

OptionWhat it coversPrice
You Full programming, all meals, all activities $5,000 Register
You plus a guest, meals & activities Your guest joins every meal, every activity and every evening, and skips the sessions $6,100 Register
You plus a guest, full programming Your guest attends everything you do $8,600 Register

Optional add-ons to the Main Event

Add-onWhat it coversPrice
Intro Day
Thu Nov 19, 10am–5pm
Required if you are not in Genesis Coaching and have not been to a prior retreat. Genesis setup, your Brain, your first hire, and lunch $700 Add
Hackerspace
Sun Nov 22 – Mon Nov 23
Workspace, technical support, and all meals $1,400 Add
Register Now

Where to Stay

Accommodations are on your own. That keeps the price down and lets you pick what suits you. Three we recommend, from closest to the splurge:

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Questions

If you are in Genesis Coaching, or you have been to a prior HeroForge retreat, no. You already have a Brain and a working hire, which is where the Main Event starts. If neither is true, yes. It is one day and it is the difference between building on Friday and catching up on Friday.

You are welcome to. Intro Day is a good place to refresh your Brain and onboard a new hire with support at your table. It is not required.

Anyone you bring. A guest without programming joins every meal, activity and evening and skips the sessions. A guest with programming builds beside you.

Wherever you like. Three hotels we recommend are listed above, from the closest and most affordable to the splurge.

A laptop, a Claude Max account, and your business files. If you are taking the Intro Day, that is all. If you are skipping it, bring your Brain and at least one working hire.

Not in the room. Everything you build on Intro Day and in the Main Event runs on synthetic or de-identified data. The HIPAA track shows you exactly where real patient data can go, which infrastructure is covered by a BAA, and the workspace rule that prevents the most common mistake. Your attorney or compliance officer signs off before anything real goes in.

The Agentics Foundation is the open community behind much of the stack Genesis runs on. Its South Florida chapter meets at the retreat Sunday evening at 6pm. It is free and open to every attendee.

No. You need to follow steps and ask when you are stuck. The HeroForge team is at your table for every workshop.

Leave With a Team That Runs

Four days. Your Brain, your staff, one job that runs without you carrying it. Reserve your seat and we will send the full agenda and what to prepare.

Reserve Your Seat